Build a Sales Strategy That Feels Good (and Actually Converts)

A step-by-step course for coaches, consultants, creatives, and service-based entrepreneurs who want to turn visibility into sales — without a massive audience, salesy tactics, or burnout.

By the end of this course, you won’t just “know more about sales” —
You’ll know exactly how to design offers, connect with your audience, and consistently convert leads into aligned clients through a repeatable, trust-based sales strategy.

$199

$299

This Course Is for You If…

  • You’re selling services (coaching, consulting, done-for-you work) — but sales feel inconsistent or draining

  • You’re launching offers — but people still seem confused, hesitant, or stuck in “maybe”

  • You want a sales process that’s human-centered and values-aligned — not based on manipulation or pressure

  • You’re ready to make your first high-ticket sales — or systematize what’s already working to grow with ease

  • You don’t have a huge audience yet — but you do have something powerful to offer

By the end of this course, you'll walk away with:

  • A clear, compelling offer that matches what your audience actually needs

  • A mapped-out sales ecosystem — from lead magnets to high-touch offers

  • An aligned pricing strategy rooted in your value, capacity, and revenue goals

  • A repeatable framework for running effective sales calls (without sounding robotic)

  • Confidence in your buyer journey, follow-up flow, and re-sign strategy

  • Templates for lead magnets, emails, discovery calls, and more

  • A complete strategy to grow your business through trust, clarity, and community

What Makes This Different?

This is not a cold-DM script or a funnel formula.

This is about emotional intelligence, buyer psychology, and relationship-based sales that feel good for both you and your clients.

You’ll learn how to:

  • Show up with clarity, consistency, and connection

  • Meet people where they are — with content and offers that make sense

  • Handle objections with empathy (and structure)

  • Build long-term trust — not just short-term wins

Module Preview: You'll learn this + more!

  • Intro Module: Reframing Sales — Mindset, Clarity & Buyer Psychology

    Learn why traditional sales methods feel off — and how to replace them with a strategy rooted in emotional intelligence, storytelling, and real connection.

    You’ll get clear on your offer, your audience, and how people actually make decisions.

  • Module 1: Build Your Sales Ecosystem (Not a Funnel)

    Instead of chasing launches or one-off buyers, you’ll learn how to build a sustainable ecosystem where your offers support each other — and your clients stick around.

  • Module 2: Before the Pitch — Visibility, Clarity, & Buyer Readiness

    If people aren’t booking, it’s not always your price. We’ll troubleshoot your messaging, content, and offer clarity — and help you build a visibility strategy that actually converts.

  • Module 3: Turning Interest Into Investment: Events, Lead Magnets, and Aligned Entry Points

    Events, freebies, newsletters, blogs - they aren’t just marketing — they’re your first impression.

    Learn how to build trust and momentum before the pitch ever happens.

  • Module 4: Sales Calls with Ease (Not Ick)

    Forget the awkward close or pushy pitch. This module gives you a simple, values-based call structure that builds confidence, handles objections with care, and helps people say “yes” with clarity.

  • Module 5: Pricing with Purpose

    Price your work with intention, not insecurity. You’ll anchor your pricing to real transformation — and learn how to speak about it confidently, without discounting your value.

Hola! I'm Ashley, and I've helped hundreds of entrepreneurs + changemakers launch their businesses.

I’ll show you how to create a sales experience that reflects your values, builds real trust, and keeps clients coming back. Are you ready?

Ready to Build a Sales Strategy That Actually Works for You?

This course isn’t just about how to sell — it’s about building a full sales experience rooted in trust, emotional intelligence, and strategy that feels good.

Pre-sale is open now!
Enroll today to lock in your discounted rate.
📅 Course content drops August 1, 2025.

What's included

7 In-Depth Modules
Covering everything from offer clarity and pricing, to lead generation and customer loyalty — all through the lens of emotional intelligence and real connection.

Real Business Examples
See how I’ve sold with ease and alignment — from my book to my group programs, retreat, and 1:1 clients.

Downloadable Worksheets
Templates, checklists, and guided reflections you’ll use again and again in your business.

Sales Psychology Meets Emotional Intelligence
No more guesswork. Learn how to connect with different buyer types, handle objections, and build trust that lasts.

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Build a Sales Strategy That Feels Good (And Actually Converts!)

Course

SALE

$199

$299