Let's Do This- Go From Employee to CEO

Beginner Business Foundation Program
7 Bi- Monthly Sessions x 2 Hours Each

For the dreamers who are ready to finally start....... for those who want more and and finally ready to get it!

This high-touch, intensive program is designed for future or current CEOs who are ready to leave the 9-to-5 grind, finally ready to build the business they’ve been thinking about, want more freedom because life is too short or just want to try something new. But what if you don’t know where to start. Whether you’re overwhelmed by the legal steps, unsure how to structure your offer, or just need someone to hold your hand through every phase—this is the ultimate “start-here” button. So press on & let's start the next chapter of your life without as many mistakes, as must wasted time or

Inside the Program, You’ll:

• Legally form and register your business the right way (no guesswork)

• Set up foundational branding (messaging, name selection, brand identity)

• Create and launch your first offer or product

• Build a custom roadmap to create income from your business

• Understand business credit and vendor set-up for financial growth

• Set up simple, streamlined systems to run your business confidently

• Learn how to use social media strategically to build visibility

Who it’s for:
You haven’t officially started—or you started and stopped.

You're stuck in research mode or afraid of messing something up.

You value the expertise of others to help you and want to minimize mistakes

You want a clear, loving push into successful entrepreneurship with no fluff, no confusion, and no wasted time.

The program is broken down into 7 parts.

Section 1: Clarity, Vision & Business Foundation

• Identify your “why” and long-term business vision

• Choose a business model (service, product, digital, etc.)

• Conduct competitor research + gap analysis

• Decide on a business name and run a name availability check

• Register your business legally (LLC, sole proprietorship, etc.)

• Secure your EIN + DUNS number

• Open business bank account

SECTION 2: Brand Identity + Positioning

• Define your target audience + pain points

• Create your unique value proposition (UVP)

• Select your brand colors, fonts, and brand mood board

• Design or commission a professional logo

• Write your business mission and vision statements

SECTION 3: Product/Service Development

• Identify your signature offer (product or service)

• Research cost vs. value (pricing strategy)

• Create packages or product tiers (if applicable)

• Test-market your offer for feedback

• Outline your sales funnel and buyer’s journey

SECTION 4: Legal + Operational Setup

• Draft client agreements, contracts, or terms & conditions

• Create refund, privacy, and shipping policies

• Secure necessary business licenses/permits

• Set up backend systems (email, calendar, file storage, etc.)

• Set up payment gateways (Stripe, PayPal, Square, etc.)

SECTION 5: Procurement, Sourcing & Logistics

• Find and vet vendors/suppliers (for product-based businesses)

• Order product samples and review quality

• Choose packaging, labels, and shipping materials

• Set up inventory tracking or fulfillment systems

• Define shipping, delivery, or client onboarding workflows

SECTION 6: Marketing, Social Media & Visibility

• Set up branded social media accounts

• Plan and create initial content strategy (posts, videos, etc.)

• Create a simple branded website or landing page

• Build an email list and set up an automated welcome funnel

• Practice your pitch: how to talk about your business confidently

SECTION 7: Pre-Launch + Grand Opening Prep

• Finalize all SOPs (Standard Operating Procedures)

• Soft launch to test systems + gather testimonials

• Plan and schedule your launch content (emails, IG, FB, etc.)

• Host your virtual or in-person grand opening

• Debrief and optimize post-launch based on data

We pride ourselves on our 4 Pillars of Uniqueness. The special attributes that make us stand out include:

• Access to companies to partner & do business with (if needed)

  1:1 Bi-Monthly Sessions for 90 Days: We offer custom curated 1:1 sessions with clients that take place every two weeks for a duration of 90. That's right, no group sessions or prerecorded videos! You will be working directly with me to ask any questions that you might have. 7 intensive Bi- Monthly sessions (1 hour 15 minutes each)

  ~Availability for Phone Support: Our CEOs (program members) have the benefit of being able to reach out via text for any direct questions, specific concerns, or to bounce ideas off of me when working on specific tasks. I want to always ensure that if you are working on your business and need clarification on something, that I can assist you to getting it completed then instead of putting it off until our next meeting.

  ~Custom Curated Programs: This program we offered is custom curated to fit the specific goals and needs of you as a CEO of your business. This ensures that nothing being covered is generic and that everything is tailored to the CEOs current objectives.

  `~Flexible Meeting Schedule: We understand the importance of aligning with the client's availability. Therefore, they offer meeting schedules that can accommodate clients from 4 am to 12 am PST, allowing for flexibility and convenience to your personal schedule. I find my CEOs worked best when the times are most convenient for them.

If you are interested in a payment plan, please send me a message and I will provide that option to you.

*******This should only be booked once you have applied and been accepted into the program.*****

If you have not done so, you can request an interview for yourself to be accepted into the program, please use this link: https://pensight.com/x/establishingsuccessconsulting/meeting-cec50f98-9856-48c9-9a10-b9e412625b60