Mum's the Boss Guide to Faceless reels on Instagram

When I first started using Instagram for my business in early 2024, the area that most confused me was Reels. There is a lot of terminology to learn about (hooks, captions, hashtags, ctas, stickers...) and I didn't really know what they were for.

I just know that I didn't want to do TikTok style dances on video - there had to be a better way.

My first port of call was faceless reels - through doing these I understood more about what the different parts of a reel are and what they do for you.

I've moved on from just doing Faceless reels now, and I'm testing out other Instagram techniques, which you will find out if you go on to buy my big instagram book, but if you are new to marketing with Instagram then this guide to the Faceless reel system is a good place to start.