Go from hesitation to Self-Trust in Action in 90 minutes

Learn the 3 decision shifts that stop you freezing, overthinking, or “waiting until you feel ready”

Learn the 3 decision shifts that stop you freezing, overthinking, or “waiting until you feel ready”

Most entrepreneurs do not have a confidence problem.
They have a hesitation problem..

You know what to do. You just do not do it when the moment arrives.
This masterclass is about closing that gap, fast, and building the kind of self-trust you can actually rely on.

Most trainings try to pump you up.

Thats not how I roll!

I want you to learn the mechanics of self-trust, because confidence is not a feeling. It is behaviour.

Confidence = self-trust in action.

In this masterclass, you’ll learn:

  • Why you hesitate

    The invisible loop that hijacks action, even when you are capable

  • How to spot your “Comfort Machine”

    In real time (the subtle ways you avoid risk while calling it strategy)

  • The Choice Point Protocol

    What to do in the moment you start negotiating with yourself

  • How to create self-trust reps

    Without pretending you are fearless

  • What to do after the masterclass

    So it does not become another “great session” that changes nothing

Just incase you were curious, I’m Washington Ali

I coach leaders who look confident on the outside but do not trust themselves in the moments that count.

I’ve spoken and coached for organisations and communities across the UK. (Way over 20,000 leaders now) and I’ve supported people to move from playing small to making real decisions with clarity and backbone.

I was awarded Transformational Life Coach of the Year 2023 and Life Coach of the Year 2023.

My work is simple:
I help you stop living in potential and start living in action.

Frequently asked questions

  • Is this really free?

    Absolutley!

  • Who is this for?

    Entrepreneurs, founders, solo business owners, and operators who are tired of overthinking and hesitating.

  • What if I’ve done mindset work before?

    Perfect. This is not mindset motivation, this is about decision structure and self-trust behaviour.

  • How long is it?

    Around 90 minutes.

  • Is it live or recorded?

    Live. If a replay is available, it will be shared with attendees after.

  • What do I need?

    A notebook, honesty, and the willingness to notice your own patterns without defending them.

Profile picture

Hesitation To Confidence (Self Trust in Action)

Group Session

FREE