Alfia Caldwell, M.S.

Are you a woman entrepreneur, leader, or professional facing career transitions, business scaling challenges, or significant life changes? Are you to experience fear of failure, self-doubt and imposter syndrome, loneliness and isolation, lack of support systems, or financial insecurity?

SheThrive Mastery™ our high-touch, personalized 12-week coaching program equips you with the clarity, confidence, and the compass needed to thrive during business growth, career transitions, or significant life changes. Our program teaches you Our 5 Pillars To Thriving Approach which helps you develop your business acumen, leadership skills, spiritual and financial literacy, and emotional intelligence, providing you with the tools to make empowered decisions.

Our Coaching Program empowers Women Leaders and Entrepreneurs to Thrive

In our structured holistic, multidimensional coaching program, we combine trauma-informed care with expert business coaching, financial literacy, and spiritual and leadership development. This comprehensive approach is designed to help you gain the clarity, confidence, and the compass to lead life and business with purpose and thrive during periods of transition.

The Founder:

Alfia Caldwell is a Certified Executive Coach and Business Consultant with over 16 years of experience working with C-suite executives, senior leaders, and entrepreneurs. In addition to coaching expertise, Alfia has owned two successful businesses, with over 20 years of experience in the insurance and financial services sectors, and holds a Master of Science in Leadership and Coaching, a Bachelor of Art in Economics, along with certifications in Executive Coaching, Emotional Intelligence, Change Management, Trauma-Informed Coaching and Counseling, and Christian Life Coaching.

Throughout her career, Alfia has had the privilege of coaching and advising over 20,000 entrepreneurs and leaders nationwide, as well as organizations across diverse sectors including financial services, nonprofits, large religious organizations, colleges and universities, and Fortune 50 corporations to name a few, empowering them to scale their organizations, achieve transformative growth, and navigate complex organizational and leadership changes. Alfia specializes in leadership development, organizational excellence, strategic planning, business strategy, and financial growth, with a track record of helping entrepreneurs grow their businesses beyond 7- figures and expand into multiple locations.

She combines extensive business and leadership experience with a deep commitment to holistic, solutions-focused, evidence-based coaching practices. A proud member of the International Coach Federation (ICF), she adheres to the highest professional and ethical standards in the coaching industry. Whether you’re an executive seeking leadership growth, an entrepreneur striving for business success, or a woman going through a significant life change (e.g., divorce, relocation, or major career shifts), Alfia provides tailored, results-driven strategies that help you thrive and lead with clarity, confidence, and the compass you need.