After conducting surveys with over 500 coaches using Pensight to grow their online coaching businesses, we realized that navigating the abundance of online resources to determine the most effective strategies for finding your niche, building a strong social media presence, and marketing your business can be overwhelming.
This is especially true for coaches who excel in coaching but face challenges in attracting new clients through marketing. Without a substantial budget for paid advertising, coaches are often forced to rely on creative methods to reach new clients. That's where TikTok marketing comes in, but with a lack of free, structured resources, many coaches are left confused about how to use TikTok to acquire clients.