We spoke to over 500 coaches who are using Pensight to build and scale their online coaching business. Through our conversations, we discovered that it's extremely difficult to navigate the tons of resources available online in order to figure out what the right thing to do for your business is, in terms of finding your niche, building up your social media, setting up your marketing and all of the other things that you need to do to get started making money online.

We created this guide because we come across many coaches who are great at coaching but who hit obstacles when marketing themselves to new clients. Usually, unless you have a big budget to run paid advertising, you will have to use other creative methods to get those clients!

This is where TikTok marketing comes in, but there is a lot of confusion around TikTok, and not many free resources which provide a structured image of how to market on it successfully to get clients.

That’s why Pensight collaborated with several experts to bring you this guide, where we look at all the steps to getting started with TikTok marketing for your business, from setting goals and making a plan that brings a consistent flow of clients to implementation. Last but not least, you will learn how to implement Spark ads in collaboration with influencers who you can partner with to help grow your authority in a field.